Posts Tagged Esquire

Read to Succeed

One of my favorite activities of late is taking our puppy, Dixie, for long walks at night around the Upper East Side.  Particularly the cross streets between Park Avenue and Fifth Avenue.

It’s nice to look into the apartments and townhouses (not in a weird, creepy way) and catch a glimpse of these beautiful homes. Homes I someday hope to  live in if I work hard and create enough value for others. Dixie already seems comfortable on Park Ave based on her strut and interactions with fellow dogs.

After doing this for a couple of weeks it became obvious one characteristic in which all these homes share.

They have bookshelves. Filled with lots of books.

Now we may not need bookshelves in 10 years with the Kindle and Nook, but that’s not what this article is about. It’s about a simple observation with huge implications. Let’s work with the assumption that residents on Park Avenue have achieved success in at least two areas of life: financial and career. That doesn’t necessarily mean they have great relationships or are happy, but odds are they’re doing well in at least those two.

Brian Tracy is fond of saying if you want to increase your income, then you should increase your knowledge intake. And all it takes is one hour a day. From Brian:

Go Through 50 Books Per Year
If you read one hour per day in your field, that will translate into about one book per week. One book per week translates into about 50 books per year. 50 books per year will translate into about 500 books over the next ten years.

It’s hard to imagine anyone is reading 50 books a year, period. Here is the rest of the article where Brian also discusses joining the Top 1% of Money Earners.

We have been taught since we were little how important it is to read books, but according to an article written by the Associated Press, 1 in 4 adults didn’t read a book in 2007. Of those who did read, women and older people were the most avid. Men were nowhere to be found.

You might be thinking to yourself:

Well I may not read books, but I still read all the time.

I completely believe you because I feel the same way. Every day I read news articles and opinion pieces online, blog posts in my Google Reader, newspapers and lots and lots of magazines. At one point, I had subscriptions to the following: The Economist, Success, Consumer Reports, Men’s Health, Money and Foreign Policy (nerd alert). If I didn’t have some self-control I might have 30 magazine subscriptions now.

All of that reading leaves little time for a good book. And after three years of this routine, what do I have to show for it? To be honest, not much. Recently, I wrote a post on the 80/20 rule. The principle applies here because most of us spend 80% of our time reading content online and from magazines. Throw in Facebook updates, instant messages and tweets, and we spend 20% of the time reading books if we’re lucky.

John Maxwell says in this clip that the greatest influence on his life was the books he read.

I write books because the greatest influence on my life were the books that I read. Books have formed me, who I am today, how I think, what I feel. They have all been formed by what I have read.

Books help us learn more because we’re reading about a certain topic in detail, instead of a six or seven paragraph blog post. Even fiction books offer learning experiences.

What would happen if we flipped the ratio and read books 80% of the time? It won’t guarantee I’ll end up on Fifth Avenue or you’ll become CEO of your company, but it’s a start. I can assure you the smartest people I know read a lot of books. And 50 books in one year is a lot. I have since cut my subscriptions to magazines down and only read The Economist and Success. My goal to read 25 books over the next 12 months at least. I’d love for you to join me and share your thoughts in the comments.

To get you started, Esquire put together a list of the 75 books every man should read. Enjoy.

-JM

Follow me on twitter (@averagegents)

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